Does Gucci’s new baggage marketing campaign signal a return to extra traditional luxurious internet marketing after several years of leaning into a vogue-pushed tactic? While Gucci’s promotion has normally celebrated quirkiness, irony and maximalist kitsch — piling oversized sun shades, shiny headscarves and rhinestone-studded track jackets on styles — the […]

Fashion house Gucci turned Hollywood Boulevard into a catwalk for its Love Parade fashion show on Tuesday, Nov. 2, 2021, in Los Angeles, California. Models and stars alike strutted along Hollywood’s Walk of Fame while fans and celebs watched from the front row, Business Class. (Joanna Tavares) Gucci Love Parade […]